
First-Ever ArthaCup Scores Big with Sustainability, Community, and Competition
July 7, 2025
Green developer Arthaland recently signed a Memorandum of Agreement with the Cultural Center of the Philippines (CCP) to hold an exhibition, ‘Udtong tutok: art at high noon’ at the Cebu Exchange from September 14 to October 12, 2023. “Udtong tutok,” derives from the Cebuano idiom, symbolizing the exact point at high noon. This is the second joint endeavor between Arthaland and CCP, and demonstrates their commitment to sustainable development and using art to foster youth engagement, and cultural consciousness. At the MOA signing were (from left to right): Kris’na Samantha S. Pobre, Head of Sustainability, Arthaland; Marivic S. Victoria, Vice President and CFO, Arthaland; Jaime C. González,Vice Chairman and President, Arthaland; Maria Margarita Moran Floirendo, CCP President, Ma. Angelina B. Magsanoc Vice President, Arthaland.
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